How to Prepare a Home for Real Estate Photography
a CampaignPROS photographer is one of the best things you
can do to make your real estate listing a success. There are a few
things that you should do to prepare the property before the
these general guidelines will help ensure that your photos turn out
beautiful, increasing the likelihood that the property will sell more
quickly and for a better price. The more you prepare the property before
the photographer arrives, the better the pictures are going to look.
Remember, the photographer is there to take photos and make the space
look good through the lens. It’s not their job to clean up a messy
property. They can only do so much with a house that is in poor
condition. It’s difficult to make a messy room look uncluttered in the
you can afford it, you might consider hiring a professional styler to
take care of the furniture arrangement and decor. It makes a big
difference in the final outcome of the photos when a professional styler
is involved in the design of the room.
your budget won’t allow a styler, there are things you can do on your
own to make the property look good. When you arrange the furniture and
adjust the decor, you want to make the area look like a tastefully
furnished hotel. Keep the furnishings and decor somewhat generic, but
stylish at the same time.
first view that a person will get from any room is when they are
standing in the doorway, so keep that perspective in mind when you are
arranging the furniture. You want to create a lasting impression from
the moment they walk in the room.
a photo standpoint, the real estate photographer will take photos from
the doorway area, and they will also make use of the windows and natural
light in the room. So you want to consider the way the furniture is
placed so it corresponds with the windows and doorways. It is good to
capture the windows in the photos, because people like to see the
natural light that comes in the room.
there are built-in features in the room, such as a fireplace or
decorative pillars, the photographer will take the photos from an angle
to include those features. So, you can arrange your furniture to be
complimentary to the built-in decor.
Less is More
is always best to clear the clutter out of every room, because an open
space is more appealing. Get rid of anything that is cluttering the
room, and when you think you are done, remove a few more items in the room.
goal is to create a stylish, generic room in which the buyer can
picture themselves living in. If you include too many personal effects,
such as photos and memorabilia, it makes it more difficult for the buyer
to imagine their own things in the room. So remove the distractions and
eliminate any clutter that may be present.
quick wipe down to “clean” the house isn’t enough of a clean-up. It is
important that all areas are deep-cleaned in order to remove hard water
build-up, dirt, or anything else that might be visible. Make sure that
the windows are spotless. They should be washed to get rid of
fingerprints or marks.
there are any pets, it is best to move them out of the way during the
photo shoot. Don’t let the pets run around in the yard during the photo
shoot, and any indoor animals should be moved out of each room as it is
appeal matters, because buyers want their new home to look good on both
the outside and inside. The exterior of the home is one of the first
things that a person will look at when they view the listing, so it is
important that you clean up around the house to make it look good.
front yard is the most important, but don’t neglect the back yard. It
won’t look natural to have front yard photos of a beautifully manicured
lawn and flower beds, with a messy back yard.
Exterior tasks should include:
Trim trees and overgrown shrubs
Rake up the leaves
Mow the lawn and use the right edging tools near cement
Wrap up garden hoses and put them away in the garage or shed
Pick up any items that may be laying around the yard, such as garden tools, garbage cans, toys, empty pots or pots with dead plants
Cover dirt with mulch to make it look more attractive
Move cars out of the driveway
Sweep the porch and sidewalks
If you have outdoor furniture, wipe it down and make sure that the cushions look clean and nice
should make sure that you let in as much light as possible before the
photographer arrives. Open up blinds and curtains, and turn on every
light in the property. All lamps and surface lights should be on,
including the lights that are part of furniture and appliances such as
those on the stove or built into a bookshelf. If any light bulbs are
burned out, make sure to replace them and use high-wattage bulbs to make
the room brighter.
with other areas in the house, you want to get rid of any clutter that
is visible in the room. The kitchen often collects a lot of things on
the counters, but you want to make
sure that the counters are as open as possible. Remove small appliances
that are sitting around, as well as stacks of paper or dishes that may
be placed at the end of the counter.
you have child-proof equipment that is visible on the outside of the
cabinets or cupboards, it is better to remove that equipment for the
photos. Clear the school notices, crayon drawings, and magnets off of
away dish racks, cutting boards, tea towels, hand and dish soap
bottles, cleaning products, mops, brooms and garbage cans. You can add a
little decoration with a nice bowl of fresh fruit or a vase of flowers.
the formal sitting room in the house, it is especially important to
make sure that the furniture is arranged appropriately. The goal of the
room should be to create a beautiful and comfortable space. It should be
an area where the potential buyer could imagine their family spending
you have a nice coffee table book, set it out as decor on the table.
Remove any magazines, and if bookshelves are in the room, take out half
of the books and arrange the remaining books in a nice pattern. Keep the
nice, hardback and colourful books on the shelf, and clear out the old
items are sometimes left in the living room, because it is the space
where the family often spends a lot of time. Collect the TV remotes,
video game systems, DVDs, or any other electronic items. It is also a
good idea to pay attention to the way the electronic cords are arranged,
and try to move them to a place so that they are out of sight. Clear
out any toys that may have been left in the room by kids.
sure the dining table is scrubbed and the chairs are arranged neatly
around the table. You might consider adding a nice centre-piece on the
table, such as bowl of fresh fruit or a floral arrangement. Don’t leave
any left over plates or dishes on the table, wipe the table, sweep and
mop the floor to remove anymarks.
maybe tempting to stuff everything under the bed in order to hide them,
but items under the beds can sometimes show up in real estate photos.
Instead of trying to hide clothing and toys under the bed, move
everything out of the room so that the space is as open as possible.
teenager bedrooms, sometimes there are unique or unusual decorations.
Those decorations may need to be adjusted in order to make the space
appear more generic and neutral, instead of being too trendy. Remember,
you want the buyer to imagine themselves in the room, and unusual themes
in the bedrooms might be distracting.
at pictures in magazines to see the way the beds are made, and match
the bedding accordingly. You want the bed to look beautiful and
inviting. Use a nice bedspread and big, fluffy pillows that are neatly
arranged at the head of the bed.
anything that is sitting on the nightstand. Common things that need to
be moved include phone chargers, tissue boxes, lip balm, glasses or
the bathroom, everything should be moved off the counter, including
makeup, razors, soap, toothbrushes, and beauty products. In the shower
and tub, remove the shampoo, soaps, wash cloths, and baby toys.
The garbage cans, bathmats,
laundry baskets, extra toilet paper, the toilet brush, and scales
should also be moved out of the room. Finish off by closing the toilet,
and hang fresh towels on the towel racks.
A Little Bit of Preparation Goes a Long Way
If your real estate photographer arrives and the property has not been prepared for the photo shoot, the results might not be ideal and might not look the best on your real estate listing. It is very important to spend the necessary time to make sure that the property is prepared so that the photographer can show the space in the best light.